Apple Tv Plus Is Getting More Expensive And Will Cost $12.99 Per Month

Apple is raising nan value of its streaming service. The institution announced connected Thursday that its $9.99 per period subscription will now costs $12.99 each month, marking a $3 value increase, arsenic reported earlier by 9to5Mac and Variety.

The value summation will spell into effect instantly for caller subscribers, while existing ones will spot nan changes reflected 30 days aft their billing rhythm ends. Apple isn’t changing nan value of its yearly Apple TV Plus subscription, and nan hike won’t impact its Apple One bundles, either.

Apple past raised nan value of its streaming subscription successful 2023, and a caller study from The Information suggested that nan Severance streamer is losing $1 cardinal each year. This latest summation marks nan 3rd value hike for Apple TV Plus since its motorboat successful 2019 for $4.99 per month. NBCUniversal’s Peacock similarly raised its prices by $3 past month.

“Since it launch, Apple TV+ has expanded its heavy room of hundreds of Apple Originals, pinch thousands of hours of premium programming crossed genres and brand-new releases play — each ad-free,” Apple said successful a connection to Variety.