Cnn’s App Is Adding A ‘shorts’ Feed For Bite-size Videos

CNN is revamping its app’s homepage pinch a provender dedicated to short-form videos. The caller “Shorts” tab houses a watercourse of clips pinch stories from CNN, allowing you to swipe done them for illustration you would pinch TikTok aliases Instagram Reels.

The CNN app already had a conception for short-form videos successful its “Watch” tab, but now nan network’s putting nan clips beforehand and halfway connected nan homepage. In summation to showing each precocious published vertical videos, nan caller Shorts provender will besides see clips made exclusively for nan stream.

The alteration comes arsenic portion of CNN’s efforts to revitalize its business amid declining viewership and a deteriorating linear TV landscape. After making nan move to paywall immoderate of its articles, CNN launched its 2nd attempt astatine a streaming work conscionable past month. CNN is besides trying to pull a younger assemblage pinch nan motorboat of a CNN Creators video series led by erstwhile Vice shaper Andrew Potter. It moreover tried hosting a subscriber-only predetermination nighttime “watch party” past week.

You won’t beryllium forced to watch short-form news videos each clip you unfastened up CNN’s app, however, arsenic nan web is introducing a caller “Top News” tab that you’ll onshore connected by default, showing a operation of text-based and video stories. You tin switch betwixt nan 2 sections by tapping nan tabs astatine nan apical of nan screen. The short-form videos will beryllium free to watch.