Mini Ikea Stores Will Be Opening Inside Select Best Buy Locations This Year

Want a caller laptop pinch a broadside of Billy bookcase? Ikea and Best Buy’s caller collaboration has you covered. | Image: Ikea

Ikea has announced that it’s opening mini unit experiences successful a fistful of Best Buy stores successful nan confederate US later this year. It’s nan first clip Ikea’s products and services will beryllium disposable done different US retailer, redeeming shoppers from having to sojourn and navigate nan chain’s warehouse-sized stores which aren’t arsenic plentiful successful nan US arsenic Best Buy locations.

Although Ikea has had a beardown push into offering its ain smart location products successful caller years including lights and plugs, its caller shop-in-shops won’t beryllium focusing connected electronics for illustration nan Apple-branded shops already located successful astir Best Buy stores. Instead, they’re designed to lure shoppers who are already astatine Best Buy to acquisition appliances for illustration fridges and washing machines into perchance redesigning their kitchens and laundry rooms. 

“By bringing together our location furnishing expertise, products, and services pinch Best Buy’s activity successful appliances and technology, we’re creating a one-stop destination wherever customers tin creation their dream kitchen, retention solutions aliases laundry abstraction pinch ease,” said Rob Olson, main cognition officer, Ikea US, successful a property release. You won’t beryllium capable to locomotion retired of Best Buy pinch a caller Billy bookcase, but you will beryllium capable to beryllium down pinch an Ikea rep successful a mini showroom situation who tin thief you find caller location furnishings and past bid Ikea products for delivery.

The Ikea shop-in-shops will beryllium 1,000-square-feet successful size and will motorboat astatine 10 Best Buy locations successful Florida and Texas including Daytona Beach, South Austin, and Mesquite. Ikea hasn’t announced plans to unfastened much than nan first 10 adjacent year, but it seems for illustration an easier measurement for nan Swedish location furnishings concatenation to grow its beingness since it presently has conscionable 52 locations successful nan US while Best Buy has complete 1,000.