Pebble Is Officially Pebble Again

The Core 2 Duo is now nan Pebble 2 Duo. | Screenshot: Youtube

Good news for Pebble fans. Not only are nan Pebble watches coming back, they’ll besides officially beryllium called Pebble watches.

“Great news — we’ve been capable to retrieve nan trademark for Pebble! Honestly, I wasn’t expecting this to activity retired truthful easily,” Core Devices CEO Eric Migicovsky writes successful an update blog. “Core 2 Duo is now Pebble 2 Duo. Core Time 2 is now Pebble Time 2.”

Posted a large Pebble update! https://t.co/V7OpcQAqXe pic.twitter.com/iEZbFrFYeI

— Eric Migicovsky (@ericmigi) July 25, 2025

As a refresher, Pebble was 1 of nan OG smartwatches. Despite a loyal customer base, however, it wasn’t capable to compete pinch bigger names for illustration Fitbit, nan Apple Watch, aliases Samsung.

In 2016, Pebble was acquired by Fitbit for $23 million, marking nan extremity of nan first Pebble era. Along nan way, Fitbit was acquired by Google. That’s important because nan tech elephantine agreed to open-source Pebble’s software, and Migicovsky announced earlier this twelvemonth that Pebble was making a comeback. However, because Migicovsky didn’t person nan trademark, nan caller Pebble watches were initially dubbed nan Core 2 Duo and nan Core Time 2.

The return to nan original Pebble naming is some important and sentimental. For starters, names person powerfulness (just inquire HBO Max). Not only was everyone going to colloquially telephone these devices “new Pebbles”, making that charismatic helps bolster nan comeback narrative. On apical of that, nan return to nan original naming is besides a motion to nan powerfulness of Pebble’s community.

“With nan betterment of nan Pebble trademark, that intends you excessively tin usage nan connection Pebble for Pebble related package and hardware projects,” Migicovsky writes, acknowledging Pebble’s history of organization development. In nan years erstwhile Pebbles were defunct, galore diehards would popular up successful nan comments of my smartwatch reviews, lamenting really thing could comparison to their Pebble. So heavy was their Pebble love, galore participated successful a grassroots organization called Rebble to support their devices alive. For those folks, this is astir apt nan cherry connected apical of an already saccharine comeback.