The White House Just Joined Tiktok

While it was President Joe Biden who signed nan rule that would force  ByteDance to waste its liking successful TikTok aliases face a ban, it’s his successor, Donald Trump, who has yet to fulfill his committedness of arranging a woody to support TikTok running, legally, successful nan United States. The existent deadline for a woody is September 17th. Still, it hasn’t stopped Trump’s management from creating @WhiteHouse connected TikTok, which published its first station connected Tuesday night: a video celebrating Trump’s accomplishments. 

The prohibition has only seen TikTok unopen down successful nan US for 1 day, and its effect has been delayed 3 times. The first clip was successful January, erstwhile Trump took agency and signed an executive bid delaying enforcement of nan prohibition for 75 days; past location was different hold successful April, after a imaginable woody fell done owed to Trump’s harsh tariffs against China, and past successful June, erstwhile he stated that he believed Chinese President Xi Jinping was unfastened to a deal if a purchaser emerged. 

While Trump tried to prohibition TikTok successful 2020, his stance softened during his re-election run once his squad learned really galore supporters Trump had connected nan platform. In 2024, nan Trump run launched its ain charismatic account, @TeamTrump, and quickly dominated nan platform, getting much followers and views connected their contented than erstwhile Vice President Kamala Harris’s now-dormant run relationship — 2.8 cardinal to 2.2 billion, according to journalist Kyle Tharp.  A Republican integer operative adjacent to nan run heavy credited Trump, a erstwhile reality TV star, for his expertise to make attention-grabbing moments that could beryllium transformed into viral content. “TikTok is chiefly an intermezo app,” he antecedently told The Verge, “and our usage of it was conscionable importantly much savvy than [the Democrats].”

Although the legality of and ulterior motives down a TikTok ban stay a superior question, nan Trump administration, for now, appears to find inferior successful maintaining an relationship connected nan platform. “Why would I want to get free of TikTok?” Trump said connected Truth Social successful January, sharing a station astir nan billions of views his run relationship continued to rack up. White House property caput Karoline Leavitt repeated this stance aft nan authorities relationship was launched. “President Trump’s connection dominated TikTok during his statesmanlike campaign,” she said successful a connection to The Verge, “and we’re excited to build upon those successes and pass successful a measurement nary different management has before.”